63 Percent of the Respondents also indicate, occasionally taking up like changing offers and to try new. Try actions use 79 per cent of respondents like or at least well find them, also offers such as 3 for 2 “are like to be perceived. 69 Percent access when such actions quite often, 23% sometimes rarely and only 8 per cent. The coffee shop is an innovative market. 72 Percent of the respondents be inspired, for example, for syrup (coffee flavours). Also Kaffeebruh systems are subject to change.
Modern pad and capsule systems are on the rise. 57 Percent of those polled have at home such a system, 23 percent through a filter coffee machine and 20 percent on a fully automatic machines. With the results of the consumer survey, the companions present and a survey of consumer attitudes and buying behavior regarding coffee acquisa the magazine. For this, the Cologne Agency has questioned in August 2012 per 150 customers by Tchibo and Starbucks, as well as 100 customers by Nespresso in the Dusseldorf media Harbour. The companions GmbH is a owner-managed companies for marketing communications and sales based in Cologne. In the four areas of business consulting, communications, sales management and staff communication, the company employs approximately 50 employees. Since 2003 the companions accompany the way of the products of its customers with exceptional strategies and ideas – and that through the entire sales process, starting in sales and sales force, on trade, in the hands of the end customer. The experience of the fellowship is based inter alia on over 3 million visits in the German market, as well as about 400 projects for large brand advertisers in marketing and sales. Partial customer list: FMCG: SENSEO, Metten, Mills Kolsch, Capri Sun, Germany, Felipe – de Beukelaer telecommunications, UE and IT: Nokia, Philips, Pentax, Garmin, MediMax lifestyle and fashion: Maurer & Wirtz, Gardeur other: COMPO, BRITA, Gardena press contact: the companions GmbH Angela moon rose Street 40-46 50678 Koln Tel.: 0221 97762-215 Fax: 0221 97762-100